Since 2007 when it became clear that the Internet was forevermore fused and bonded to success or failure in real estate sales, I have worked to optimize a great presentation to the right audiences in real estate sales and marketing. It goes beyond that one niche now to local businesses who need to become visible to their markets precisely where the money is- when they’re looking for something. The answers to customers’ questions that the business owner provides is the key to online success.